When you want to find an agency that provides mobile app development London has a number of providers, but we believe we stand out from the rest. Our expert app developers have won awards for the quality of their work and our client testimonials speak for themselves. Read on to find out more about how we can help businesses of all sizes to develop excellent mobile digital assets which offer measurable ROI.
The importance of apps
The usage of mobile handheld devices has soared in recent years as consumers have adopted apps. In fact, figures produced by Forbes show that mobile apps grew in adoption by more than 115% in 2013, compared to the year before. But why exactly have apps resulted in such a paradigm shift in the way that businesses engage and sell to customers? And what opportunities do they offer to those businesses and brands that are ready to invest in app development?
Firstly, it's vital to note that the relationship between individuals and their smartphones is only growing. You only have to visit a public place - be it an office reception, train station or even restaurant to see swathes of people browsing apps via their smartphones.
However you view this as a cultural trend, it's clear that the development of apps gives businesses a chance to market to customers in new and more efficient ways via targeted and specially developed pieces of software. Just a few years ago, leisure time was spent reading print material. Today it is spent browsing apps belonging to brands, news sites, social media and more.
What's more, projections suggest that these user adoption figures for mobile apps are only set to grow. Increasing volumes of traffic will have the potential to be directed to your app - which offers the scope for enhanced engagement with new and existing customers and higher sales. Just look at the power of the 'push' notification on a smartphone, for example.
It is now that easy to send a smartphone user that has downloaded your app a notification about a special offer, product release or piece of news - even when they aren't actively engaging with their smartphone. You can remind customers about any abandoned shopping carts they might have begun and push an extra offer that way.
You can notify customers of an impending sale and you can launch competitions. At the same time, back-end software captures rich analytics that gives you powerful insights into where customers are using your app and how. This allows you to continue to refine and improve your app offer, making it more efficient and effective.
Our team of expert app developers develop beautiful, effective and highly impactful apps which perform perfectly for users and businesses alike. Our wealth of business knowledge and experience means that we can build an app that offers a seamless user experience with the functions that you need to deliver - from online chat through to e-commerce. What's more, we have the skills to make sure even the most technical and function-heavy apps look absolutely beautiful - marrying together the ideal blend of aesthetics and function for the optimum customer experience.
Effective design of mobile apps
Apps can be developed quickly and in a cost-effective way, providing an immediate brand representation as well as a potential storefront to your sales offer. Your design must be completely on brand and designed to reflect your business. That is why our mobile app design team in London works closely with each client to understand their creative preferences, the existing brand and the direction the finished visuals need to take.
Data-driven mobile app development
We also work hard to carry out in-depth data analysis before building your final project. This means researching the target market, identifying other competing apps already in the market, looking at broader market and user factors and using these disparate data sources to make expert insights and strategies. From this point, we can develop a fit for purpose plan with contingency measures in place. This ensures that your app is ready for its target market.
Experienced Mobile App Development Team
Our highly experienced team of app developers will also implement cutting-edge methodologies to take your new mobile app to the forefront of relevant customer searches. We possess in-depth experience, skills and knowledge in this specialist sphere of online marketing and can ensure that your new mobile app ranks highly for your target market and geographical searches. SEO is a complex field that constantly changes, but our team will simplify the process by taking it off your hands and applying the latest strategies to measurable effect.
Interested in Mobile App Development services?
Please get in touch for a no-obligation chat about how we can help you. Whether you have a new app project that you would like to progress with, an existing app that needs bringing up to date, or assistance with conceptualising and planning for the mobile technology that your business needs, we are here to assist. Our award winning team will be delighted to have a no-obligation chat and to discuss the possibilities.
Pick up the phone or pop into our offices for a coffee and let's get the ball rolling.
Whether you have a brand new concept that you want to bring to life, or you would like some help injecting a new lease of life into something already in existence, we would love to hear from you. Don’t hesitate to pick up the phone for an initial discussion and to see how we can help.Send an enquiry