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Updated March 22, 2019

3 ways mobile apps can increase your conversion rate

Mobile app development is now a necessity for ecommerce businesses, and the statistics prove it. Surveys show that 89% of all mobile browsing is done through mobile apps, rather than mobile websites. In addition, when presented with the choice between using a mobile app or a mobile website, 33% of users chose the former. Studies […]


Amazon AWS can now help develop mobile apps and IoT deployments

Amazon Web Services (AWS) provides the back end power for a huge number of websites, cloud services and business tools. With the increasing business focus on mobility, it comes as little surprise that Amazon now offers mobile app development tools, thanks to AWS Mobile Hub. This new service will naturally appeal to those companies whose […]


Widgets in iOS 8 can improve your app’s utility and profile

While your app needs to have some basic core functionality that relates to your business, users will see more value from it if it can offer something extra. At a basic level, that can be from social media sharing to encourage more interaction, or payments to enable then and there purchasing. But with iOS 8 […]


Three tips for WordPress maintenance

If you are a WordPress user, there is a good chance that you value the simplicity and functionality of the content management system (CMS). It is a platform which can make administrating a website a joy, but you must remember to perform necessary maintenance tasks. In this blog, we look at some actions which can […]


Improve your eCommerce store and stand out from the competition

Nowadays, there are so many online stores for customers to choose from, which means that competition is fierce. This is why you need to do everything in your power to stand out and ensure your e-store offers an exceptional experience and an easy process. So, let’s take a look at some of the different ways […]


5 ways to keep users from uninstalling your app

Smartphone users are an increasingly picky bunch, and while they might have the latest smartphone with acres of storage, millions of users face daily decisions about culling their apps, and deleting videos and photos to make room for your app. Even if not today, these regular clear outs threaten any app that doesn’t benefit them. […]


The key ingredients for successful app

With hundreds of thousands of apps vying for users’ attention across both the Google Play and iTunes stores, competition in the world of apps is incredibly fierce. To find success in this crowded marketplace, you have to create an app that resonates with your audience. It’s no coincidence that the most enduring apps are the […]


The importance of UX in Mobile App Development

It’s highly likely that you will have come across the term UX before – it’s the first phase of app development. It stands for user experience and it can play a key role in the success of your app.  Mobile App Developers ultimately want the end user to get as much benefit from using their […]


Pay-per-click vs SEO: which to use, and when?

If you want to drive more traffic to your website, then you really have two choices: You can either use pay-per-click (PPC) advertising such as Google Adwords, Yahoo Search Marketing or others, or you can optimise your content using Search Engine Optimisation (SEO) techniques to make sure that you get to and stay at the […]


Lexel: At the Forefront of Mobile App Development in London

One of the hottest trends these days for businesses is to have a mobile app that customers and clients can use. It can be something completely simple and easy to use. In fact, the whole point of having an app is to simplify your users’ experiences. When you have an app that is fun and […]


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