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What to avoid on WordPress

Posted By: Jason

WordPress is a leading content management system - CMS - for a whole host of reasons. It is a functional website builder, with a large customer base. This large customer base has over the years created an even larger product offering. The genius of WordPress is that it allows you to use the CMS, while also making the most of a huge range of plugins and products, which will significantly improve your ability to build a high-performance site. With all that being true though, it is also important to remember the issues that can arise.  

Simplicity, plugins and heavy sites

Simplicity is a major selling point for WordPress, and is one that almost every customer will value. The issue comes though, when this simplicity hits a brick wall. Generally, there is a plugin for everything on WordPress. Need to improve your site SEO? You use Yoast. Need to start selling online? You add an eCommerce plugin. Read our 3 of the best plugins for Wordpress - if your a beginner it will really help you out. Over the years, this access to plugins can lead to a heavy site filled with inactive plugins. If you do not clear these out regularly, then you can see performance stall. A good rule of thumb is to audit your plugins every six months - clear out inactive plugins and update those still in use to ensure maximum efficiency.  

Avoid tradition

One thing that many WordPress sites suffer from is 'tradition'. If you run a site yourself but are not an expert in the online world, then you might fall into certain habits. For example, what worked in SEO ten years ago might not work now. As a WordPress site owner, you should do your best to keep up with industry trends, understandably though, this is not always easy. As above, a good rule of thumb is to submit your site for regular audits. This does not have to be as frequent as suggested with plugins, but once every 12 to 18 months, you should have an external expert check your site, just to make sure everything is still working. With these tips, you should be able to ensure that your WordPress site thrives. Remember though, that these are not the only risks - make sure that you're always considering the changes or additions you make with the help of a good Agency.